A CITY MAKING ITSELF IRRESISTIBLE City of Green Bay, Wisconsin BUILDING A LASTING FOUNDATION St. Landry Parish Economic Development BRINGING THE WORLD TO ATLANTIC CANADA Atlantic Tours & Travel BUSINESSINFOCUSMAGAZINE.COM A PR IL 2 02 3GREATER PHOENIX Home to a highly skilled workforce and business-friendly environment 632241_FY23_EconDevAwarenessCampaign_GoldShovelAward_BusinessInFocus_August_8.27x11.69_R2_PROD1.indd 1632241_FY23_EconDevAwarenessCampaign_GoldShovelAward_BusinessInFocus_August_8.27x11.69_R2_PROD1.indd 17/21/22 11:34 AM7/21/22 11:34 AM GREATER PHOENIX Home to a highly skilled workforce and business-friendly environment 632241_FY23_EconDevAwarenessCampaign_GoldShovelAward_BusinessInFocus_August_8.27x11.69_R2_PROD1.indd 1632241_FY23_EconDevAwarenessCampaign_GoldShovelAward_BusinessInFocus_August_8.27x11.69_R2_PROD1.indd 17/21/22 11:34 AM7/21/22 11:34 AMEDITOR’S CORNER GREATER PHOENIX Home to a highly skilled workforce and business-friendly environment Companies that expand or relocate to the Greater Phoenix area find a highly skilled workforce, solid infrastructure, low taxes and fewer regulations. See how SRP can ignite your company’s performance, productivity and profitability at PowerToGrowPhx.com. 632241_FY23_EconDevAwarenessCampaign_GoldShovelAward_BusinessInFocus_August_8.27x11.69_R2_PROD1.indd 1632241_FY23_EconDevAwarenessCampaign_GoldShovelAward_BusinessInFocus_August_8.27x11.69_R2_PROD1.indd 17/21/22 11:34 AM7/21/22 11:34 AM 3 “The Triple Bottom Line” is a notion that was intro- duced by John Elkington in 1994. In a nutshell, it’s about considering People and Planet in addition to simply Profit when evalu- ating the performance of a business. If one applies those principles to businesses today, how are we doing, generally? Following the financial hit of 2022, the disruption from COVID-19, and the ever-growing climate concerns, it is not easy to be optimistic about this sort of thing today, but I think that on the global scale, we are moving in the right direction. We certainly have the potential to do better, however, and I sincerely hope that more corporations put greater value on quality of life as compared to profit. In her latest piece, Claire Suttles looks at the principles behind the Triple Bottom Line, and how the approach has helped promote positive change in the last 30 years. Check out her findings in People, Planet, Profit – The Triple Bottom Line. Tim Hocken Editor Suite 300, 7071 Bayers Rd. | Halifax, NS | B3L 2C2 | Canada P: 1-647-479-2163 | E: EDITOR Tim Hocken DEPUTY EDITOR Jaime McKee COPY EDITORS Thora Smith | Allister Havercroft CONTRIBUTING WRITERS Claire Suttles | Robert Hoshowsky | William Young Allison Dempsey | Jessica Ferlaino | Nate Hendley Margaret Eaton | Pauline Müller DIRECTOR OF OPERATIONS James Corbett OPERATIONS MANAGER Severina Gachparova CONTENT MANAGERS Scott Forbes | Louis Susara | Taylor Dunne Wendy Hood-Morris | Jack Murtha Erin McWhinney | Lily Mitchell SALES TEAM Pamela Taylor | Morgan Culpepper | Dean Lucas GRAPHIC DESIGNERS Laura Pratt | Ashley Dowling Ebic Tristary | Yoana Ilcheva OFFICE ADMINISTRATOR Julia MacQueen IT ADMINISTRATOR Rebecca Sanford CONTROLLER Jen Hamilton PUBLISHER Jeff Hocken “It is not easy to be optimistic about this sort of thing today, but I think that on the global scale, we are moving in the right direction.”INSIDE APRIL FOCUS ON: TOURISM SUSTAINABILITY & FOOD SECURITY GREEN BUILDING & ENERGY EFFICIENCY MEDICAL DEVICES 4 The Triple Bottom Line According to the Triple Bottom Line (TBL), businesses must commit to social and environmental concerns in equal measure to their commitment to profits. In other words, there isn’t just one bottom line; there are three: people, planet, and profit. In fact, the theory maintains that if a company only focuses on its earnings, without regard to the social and environmental impact, then it is impossible to gather a full and accurate cost of doing business. MANUFACTURING PRODUCTS & SERVICES 5 BUSINESS IN FOCUS SUPPLYSIDE EAST 18 – 19 April, Secaucus, NJ Informa Markets’ SupplySide East, the East Coast’s leading ingredients and supply-chain solutions trade show, welcomes health and nutrition industry decision-makers from leading companies to connect with top suppliers and service providers featuring the most innovative ingredi- ents and formulation techniques to drive brands forward. Attendees will have ample opportunities to discover the latest and most innovative ingredients and solutions on the market and network with health and nutrition industry professionals from across the globe. For more information PHARMAMARKETING SUMMIT 11 – 12 May, Westlake Village, CA The PharmaMarketing Summit provides a platform to help America’s pharmaceutical marketing executives evaluate and partner with relevant suppliers and service providers, while connecting pharmaceutical companies with these senior, forward-thinking marketing executives. Key topics for 2023 include: New Era of Pharma Marketing; It’s All About Data; Regulatory Updates and Compliance; Total Customer Engagement; Let’s Get Digital; and The New Patient Journey. For more information AMERICAPACK SUMMIT 18 – 19 May, Las Vegas, NV The AmericaPack Summit is an invitation-only, premium forum bringing together leading packaging executives and innovative suppliers and solution providers. The summit’s content is aligned with key packaging challenges and interests, relevant market developments, practical and progressive ideas, as well as strategies adopted by successful pioneers. Key topics include Driving Change Through Design, Digitization Of Packaging, Building A Greener Future, and more. For more information INTERNATIONAL CONFERENCE ON EDUCATION, BUSINESS & MANAGEMENT (ICEBM 2023) 22 – 26 May, Calgary, AB Organized by Beyond Banking Group, the aim of this conference is to provide a platform for students, researchers and academicians to connect and share knowledge and ideas in the fields of Education, Business & Management, and to promote the exchange of scientific information, knowledge, ideas, and recent trends between researchers, developers, students, and practitioners working in and around the world. For more information IME EAST 13 – 15 June, New York, NY Uniting engineers, designers, and decision-makers to solve problems and move manufacturing forward, this six-in-one design and manufactur- ing expo is designed to give you a comprehensive view of the product lifecycle from prototype to production. Explore all six trade shows that share the expo floor: MD&M East, EastPack, ATX East, D&M East, Plastec East, and Quality Expo East. For more information INDUSTRY EVENTS 6 Are you planning an event relating to North America’s growing Business Industry? To get your event listed in Business in Focus, please contact us at least six to eight weeks before the event takes place at or call 1-647-479-2163CANADIAN FEDERAL BUDGET FOR 2023 ANNOUNCED On March 28th, the Government of Canada released their budget for the 2023 fiscal year, entitled 'A Made in Canada Plan: Strong Middle Class, Affordable Economy, Healthy Future.' Some key highlights include a multi-year investment in des- tination marketing to attract major international conventions, conferences, and events to Canada; a multi-year investment to support the development of local tourism projects and events; and cutting the planned increase of the federal beverage alcohol tax from six percent to two percent. The budget, which can be viewed in full addresses Tourism THE TECHNOLOGY THAT REFUSES TO DIE For reasons ranging from practicality to hipster-esque charm, some outdated technology and formats keep coming back, from typewriters to vinyl records. Although left in the dust by DVDs (themselves now considered Boomer-era formats), thumb drives, and no devices at all by uploading everything to the Cloud, one old-time computer storage device is still alive and kicking: the floppy disk. Still popular with small to medium-sized businesses, 3.5 inch floppies—introduced by Sony back in 1980—are not only still being used, but can actually be purchased in 2023, with packs of 10 for around $30 USD on Amazon. And some companies like Sabrent, Tendak, and Chuanganzhuo still manufacture external floppy disk drives. In recent months, tech gurus have been speculating why 3.5 inch floppies, which have an average capacity of a mere 1.44 MB, are, well, still in and Hospitality, with a new Federal Tourism Growth Strategy to chart a course for growth, investment, and stability in the sector, among other initiatives; Small Businesses, which will see lower credit card transactional fees; Education, with $813.6 million going to enhance student financial assistance for the 2023-2024 school year and $197.7 million going to the Student Work Placement Program in 2024-2025; Transportation; Affordable Housing; Climate Change; and much more, includ- ing an Enhanced Canada Workers Benefit, a one-time Grocery Rebate, and a tax-free payment of $500 to help low-income people with the cost of rent. existence. Part of the reason is businesses like them, because they are reliable. A recent TikTok viral video posted by an employee of kid-friendly restaurant chain Chuck E. Cheese showed him loading a labeled 2023 floppy sent from corporate into a computer server to get data for the latest robotic animal song-and-dance numbers. “Can you believe it?” says the staffer. “We’re still getting them in 2023.” Far from alone, other big entities—including San Francisco’s subway system, some medical equipment companies, and even airplanes including Boeing’s 747, 767, and A320—still use floppies. INDUSTRY NEWS 7INDUSTRY NEWS GOOGLE WORKERS WALK OFF JOB IN PROTEST The past year has not been kind to the tech sector. From Facebook parent company Meta recently stating it will axe 10,000 jobs and cancel another 5,000 unfilled openings—less than six months after it disclosed another 11,000 layoffs—to Yahoo, Microsoft, Amazon and Zoom laying off workers, troubling times lay ahead. Following the announcement made earlier this year that it will be laying off about 12,000 workers worldwide, tech giant Google recently saw 250 angry staffers in Zurich, Switzerland walk off the job. The action was taken in solidarity with other employees being let go, with existing employees calling on Google to halt additional layoffs. The largest layoff in the com- pany’s history has left staff shaken, as the company is ending leases on unused office space to improve “real estate efficiency,” according to a Google spokesperson, and asking employees to share desks. The company is also indicating that former staff who were laid off while on medical or maternity leave will not be paid for remaining time off. In Zurich, one Google employee stated the layoffs were “not acceptable.” The planned layoffs represent about six percent of Google’s entire global workforce. Since the beginning of 2023, over 290,000 have lost their jobs in corporate America, many of the losses coming from the tech sector. TYSON FOODS CLOSING CHICKEN PLANTS Meat giant Tyson recently became the latest food supplier to announce layoffs. In an effort to streamline its U.S. poultry business, the multinational will close two of its facilities, which employ over 1,600 workers. Affected facilities include the com- pany’s Glen Allen, Virginia, broiler and hatching operations and its Van Buren, Arkansas plant. Both locations are slated to close in May. Tyson stated it will work with employees to apply for open jobs at other facilities. Late last year, Tyson announced the relocation of 1,000 cor- porate staff from Illinois and South Dakota to Arkansas, where the company is headquartered. Tyson stated that its chicken business underperformed in the latest quarter. Tyson is not the only food company making recent cuts. Others, including meat alternative providers Impossible Foods and Beyond Meat, slashed over a fifth of their workforce, while others including PepsiCo, spice company McCormick, and Coca-Cola have cut jobs or offered workers buyouts. shutterstock.com / mark reinstein 8INDUSTRY NEWS SNACKS AHOY! KELLOGG’S ANNOUNCES NEW NAME Instantly recognizable for its many cereal and convenience foods like Rice Krispies, Corn Flakes, Cheez-Its, and other products, Kellogg’s is itself a household name. Recently, the American multinational food company announced it is sepa- rating into two companies and dubbing its snack division with a new name: Kellanova. Moving forward, the cereal arm of the business will be known as WK Kellogg Co.—named after its founder, Will Keith Kellogg—while the snack arm will be Kellanova. The cereal part of the company will continue producing its well-known cereals like Froot Loops, Frosted Flakes, and Mini-Wheats, while Kellanova will still make favourites like Pop-Tarts and Pringles. The company’s distinctive red script logo will continue to be used by both entities. The new name, Kellanova, came after the company received more than 4,000 suggested names from employees. It is a nod to the company’s founder and the Latin word for new, nova. TACO BELL’S BLASTS FROM THE PAST In the fast food industry, nostalgia is big business. Companies like McDonald’s and Dunkin’ (formerly Dunkin’ Donuts) are famous for resurrecting discontinued menu items in select markets for a limited time. Some, like the 50-year- old Shamrock Shake, Pumpkin Spice Latte, and McCafé Peppermint Mocha and Hot Chocolate, are big sellers during St. Patrick’s Day, the fall, and at Christmas. Others, like the McRib and McLobster, are so popular that some fans take to freezing them for future consumption. Not to be outdone, American-based Taco Bell is bringing back some of its popular food items from the 1990s for the summer of 2023. These include the Volcano Burrito and the Volcano Taco, with the option of its famous Volcano Sauce. According to the company, the super-hot and spicy Volcano Taco—which was introduced way back in 1995—has attract- ed a “cult-like following” from fans over the years, who have championed its return. “The rumblings were true. Save the date for June 27 for one of the brand’s hottest comebacks,” stated Taco Bell on its website, adding that the Volcano Taco will be available to the general public on June 29th for a limited time. Taco Bell Rewards Members will be able to get their fill two days earlier. shutterstock.com / JJava Designs shutterstock.com / DenisMArt 9Next >